What does Social Global Grind do?

Social Global Grind is a marketing and business intelligence studio that combines paid media, SEO, AEO, newsletters, campaign delivery and performance intelligence in one connected marketing function.

What is marketing business intelligence?

Marketing business intelligence turns performance data into useful decisions by explaining what happened, why it matters and what should happen next.

Does Social Global Grind manage paid advertising?

Yes. Social Global Grind manages paid media across channels including Meta, LinkedIn, TikTok and emerging advertising platforms, with a focus on measurable business outcomes.

What is AEO and how is it different from SEO?

SEO focuses on improving visibility in traditional search engines. AEO, or Answer Engine Optimisation, focuses on making a business easier for AI-led search and answer platforms to understand, reference and recommend.

Does Social Global Grind create newsletters?

Yes. Social Global Grind develops newsletter strategy, messaging and ongoing email communication designed to keep audiences informed, engaged and connected to the business.

Who does Social Global Grind work with?

Social Global Grind works best with established businesses that already have momentum but need a clearer, more connected approach to marketing, performance and decision-making.

Where is Social Global Grind based?

Social Global Grind works across Auckland, New Zealand and Los Angeles, United States, supporting businesses that need senior marketing strategy, execution and business intelligence.

Work with Social Global Grind

Stop choosing.

Your marketing does not need five suppliers.

Social Global Grind combines paid media, ChatGPT Ads, SEO, AEO and newsletters with business intelligence that connects delivery, performance and the next action.

We run the marketing, track what is happening and turn the evidence into clearer decisions.

Find Your Path →

One connected system

Your website, ads, search, email and content are not separate problems.

They affect each other. So why are businesses still managing them like five separate invoices?

One engagement. Five disciplines.

We run the work as one connected marketing function.

Paid Media

Meta, LinkedIn, TikTok and emerging advertising channels managed around measurable business outcomes.

SEO + AEO

Search strategy for how people find businesses now, across Google and AI-led discovery.

Newsletters

Owned-audience communication that keeps your business visible, useful and connected.

Campaign Delivery

Creative, messaging and content built around the job the marketing needs to perform.

Business Intelligence

Performance, approvals, priorities and next actions connected so the next move is clear.

The difference

Most reporting tells you what happened. We care about what happens next.

A report says

“Paid social frequency increased.”

Business intelligence says

“Creative fatigue is beginning to show. Refresh the creative before increasing spend.”

Data is only useful when it changes the next decision.

How it works

What working with Social Global Grind looks like.

Understand the business

What are you selling, to whom, where is growth supposed to come from and what is getting in the way?

Connect the marketing

Paid media, search, newsletters and campaigns stop operating like unrelated jobs.

Run the work

Social Global Grind manages execution, campaigns, optimisation and ongoing delivery.

Interpret the evidence

We track performance and surface the signals that actually matter.

Decide what happens next

More of this. Less of that. Fix this. Test that. Stop wasting money there.

Who this is for

For businesses ready to stop improvising their marketing.

Your business already has momentum.
Marketing exists, but it feels fragmented.
Too many decisions still depend on the owner.
You are paying multiple people or platforms without a clear picture of what is working.
You want senior strategic involvement, not another junior account manager.
You are ready to treat marketing as a business function, not a posting calendar.

Probably not the right fit?

If you simply need someone to post three times a week, Social Global Grind is probably not the right studio.

Your client view

Know where things stand without chasing anyone.

Depending on the engagement, clients can see delivery, approvals, campaign signals, priorities and recommended next actions in one clear view.

What happened

The signal, without the dashboard dump.

Why it matters

The commercial meaning behind the numbers.

What to do next

The next action, decision or approval.

Clear enough to act on. Calm enough to actually use.

Not sure what needs fixing first?

Find Your Path.

Answer five questions and Social Global Grind will show you where your marketing needs attention first.

Find Your Path →

Five ways to work with Social Global Grind.

01 Flagship Offer

Bespoke Claude Agent Systems

A custom AI operating team built specifically for your business. Chief of staff, marketing director, daily assistant — designed, prompted, tested, and handed over.

Full agent architecture design
Custom prompting and persona build
Testing and refinement sessions
Handover documentation and training
30-day post-delivery support

Apply for a build →

Marketing Ecosystem Strategy

For the business that needs the map, not just the execution. We design your full marketing ecosystem and coach you or your team to run it.

Channel and content architecture
Offer positioning and lead flow
VIP day or 90-day advisory retainer
AI integration throughout

Book a discovery call →

SEO and Website Strategy

AI-era SEO is not 2020 SEO. Search behaviour is changing because of how people use AI tools to find answers. We build the strategy that accounts for both.

AI-informed keyword and content strategy
Website audit and positioning brief
Technical SEO recommendations
Optional website build via our partners

Book a discovery call →

Social Media Management

Selective. Boundaried. Not our lead offer — but when the client is right and the brief is clean, we do it exceptionally well. Scope is agreed in writing. Always.

Strategy-led content creation
Scheduling and community management
Monthly reporting and review
Strict written scope — no exceptions

Book a discovery call →

Podcast Social Campaigns

Your podcast deserves a marketing system, not an afterthought. We build the content engine that turns each episode into a full week of visibility.

Episode-to-content repurposing
Short-form video and audiograms
Caption and copy suite per episode
Cross-platform scheduling

Book a discovery call →

PopUp Social

Need content fast?

Brief us Monday. Schedule your content by Friday. Ten short-form videos, delivered.

See how it works →

How working with SGG actually works.

Discovery Call

We talk. You tell us where you are. We tell you where we think you need to go. No obligation. No pitch deck.

Proposal and Scope

Everything in writing before anything starts. Scope, deliverables, timeline, investment. No surprises.

We Build

Strategy first. Execution second. AI embedded throughout. You are kept informed without being burdened.

You Lead

The system runs. You lead your business. That is the only outcome we are interested in delivering.

Stop choosing.

Your website, ads, search, email and content are not separate problems.

We run the work as one connected marketing function.

Paid Media

SEO + AEO

Newsletters

Campaign Delivery

Business Intelligence

Most reporting tells you what happened. We care about what happens next.

What working with Social Global Grind looks like.

Understand the business

Connect the marketing

Run the work

Interpret the evidence

Decide what happens next

For businesses ready to stop improvising their marketing.

Probably not the right fit?

Know where things stand without chasing anyone.

What happened

Why it matters

What to do next

Find Your Path.

Marketing that builds
a system. Not just
a social feed.

We build the system. You lead the business.

Five ways to work with Social Global Grind.

Bespoke Claude Agent Systems

Marketing Ecosystem Strategy

SEO and Website Strategy

Social Media Management

Podcast Social Campaigns

Need content fast?

How working with SGG actually works.

Discovery Call

Proposal and Scope

We Build

You Lead

The right marketing system changes everything.

Stop choosing.

Your website, ads, search, email and content are not separate problems.

We run the work as one connected marketing function.

Paid Media

SEO + AEO

Newsletters

Campaign Delivery

Business Intelligence

Most reporting tells you what happened. We care about what happens next.

What working with Social Global Grind looks like.

Understand the business

Connect the marketing

Run the work

Interpret the evidence

Decide what happens next

For businesses ready to stop improvising their marketing.

Probably not the right fit?

Know where things stand without chasing anyone.

What happened

Why it matters

What to do next

Find Your Path.

Marketing that buildsa system. Not just a social feed.

We build the system. You lead the business.

Five ways to work with Social Global Grind.

Bespoke Claude Agent Systems

Marketing Ecosystem Strategy

SEO and Website Strategy

Social Media Management

Podcast Social Campaigns

Need content fast?

Done-for-you content.Brief us Monday.

How working with SGG actually works.

Discovery Call

Proposal and Scope

We Build

You Lead

The right marketing system changes everything.

Marketing that builds
a system. Not just
a social feed.

Done-for-you content.
Brief us Monday.